It was even covered in part of a presentation which was mentioned over at WPCandy.
I am thrilled at the attention this has been getting. It Just shows that WordPress has the ability to be a full-fledged CMS if you know what to do (programming plugins to fit your needs and making custom templates) and have a vision for your site. See, it was fairly easy for me to come up with a solution for our office. I knew we needed a much better way of publishing stories, feature stories, news releases, clips, and videos. So I set out to design a theme that would display all of these elegantly and provided all the social media and user tools on each individual page.
Once I had a clear vision (in a Photoshop mockup), I started making my plugins and template/css to do what I already had in my head. I hadn’t been exposed to WordPress programming very much at all prior to this project, but the codex helped tremendously and any answer I was looking for was easy to find.
If anyone has any questions, leave a comment or contact me.